Recurring Donations: The Benefits Add Up!

Recurring donations are an easy, innovative way to boost your campaign’s fundraising efforts! These gifts are automatically charged to donors’ credit cards at regular intervals chosen by the donor, usually every month. In WidgetMakr, adding a recurring gifts option is...

Thank You Email Best Practices

WidgetMakr provides many opportunities to thank donors for their contributions. Campaigns can use auto-generated email messages to thank donors. They also serve to confirm that donors’ contributions processed successfully. Thank you messages are also a great...

Donation Maximization and The Power of Suggestion

WidgetMakr allows users to create a customized table of suggested contribution levels in their widgets. Suggested contributions can serve as a useful tool for fundraisers! Why suggest contribution levels? Donors contribute to a campaign because they care about the...

Experimenting with WidgetMakr

During election season, almost nothing is certain.  It is often difficult for campaigns to determine the effectiveness of specific outreach efforts.  Even small changes to the phrasing of a fundraising email or the color theme of a donation page can make a...